For the 2010 season, Bradford Bulls introduced TeamCard to their supporters, touting it as the ‘Best Value Membership in Super League’. Utilising the TeamCard proposition, Bulls supporters benefit from a comprehensive reward scheme as a value add to their membership offer, providing members the chance to earn points when shopping with the club and with the extensive list of online TeamCard partners. Bradford Bulls TeamCard holders will then be able to use those points toward redemption on a range of goods and services available from the club.
Bradford Bulls have seen a strong and positive response from their supporters, who have embraced the scheme, registering and transacting with the TeamCard loyalty programme in record numbers.